Actor Allu Sirish recently shared his views on how Hindi films can expand their reach in South India, pointing out that not dubbing Dhurandhar in Telugu was a missed opportunity. Speaking about the growing cross-industry audience in Indian cinema, the actor said Bollywood filmmakers should pay closer attention to regional markets, especially in the South.
Allu Sirish on Dhurandhar could have reached higher
Sirish explained that audiences across India are increasingly open to watching films from different languages. According to him, the success of many Telugu films in Hindi-speaking regions shows that viewers today focus more on strong storytelling rather than language barriers. He believes the same openness exists among South Indian audiences when it comes to Hindi films.
Referring specifically to Dhurandhar, Sirish said the film could have reached a much wider audience if it had been dubbed and released in Telugu alongside its Hindi version. He felt the absence of a Telugu release limited the film’s potential viewership in a region where cinema has a massive and passionate audience. He described the decision as a major missed opportunity that could have otherwise boosted the film’s overall reach and box office performance.
Lauds Sandeep Reddy Vanga for dubbing Animal in multiple languages
The actor also compared the situation with Animal, the blockbuster starring Ranbir Kapoor and directed by Sandeep Reddy Vanga. Sirish praised the makers of Animal for dubbing the film into multiple languages, including Telugu, which helped it connect with audiences across several regions of the country. According to him, this strategy allowed the film to expand beyond traditional Hindi-speaking markets and gain popularity nationwide.
Sirish also pointed out that when regional versions of a film release weeks after the original version, the excitement surrounding the film often fades. In such cases, audiences may lose interest or may have already watched the film through other platforms. He suggested that simultaneous multilingual releases are becoming increasingly important for big films today.
The actor emphasized that Hindi filmmakers should become more proactive about releasing their films in multiple languages, particularly Telugu, Malayalam and Kannada. With audiences across India now embracing cinema from different industries, he believes such strategies can significantly increase a film’s reach and commercial success.
According to Sirish, the success of multilingual releases shows that Indian cinema is becoming more interconnected than ever. He believes that learning from films like Animal could help Hindi studios tap into the huge potential of South Indian markets and ensure their films reach a wider audience.