Mrunal Thakur warns legal action against deepfake content and misuse of identity

As the use of artificial intelligence continues to rise, the misuse is becoming a topic of concern. The rise of deepfake content and morphed images circulating online has concerned many celebrities in recent times, who have voiced their disappointment over the misuse of technology. Joining the list is Bollywood actor Mrunal Thakur, who took to social media to condemn the illegal use of her identity and warn of strict action against those responsible.

Mrunal Thakur warns against misuse of her identity

Mrunal Thakur took to her X (formerly Twitter) handle on Monday, August 4, to warn against the creation and sharing of deepfake content using her likeness in a strong-worded note. Calling it ‘illegal and unacceptable,’ the actress warned the violators to stop immediately. She also warned of legal action in her post.

She wrote, “Creating or sharing deepfake content using my likeness is illegal and unacceptable. Consider this your formal notice to stop immediately. Any further misuse of my identity will result in legal action.”

Many fans and followers came out in support of Mrunal and slammed the act of creating such deepfake content. One user commented on her post saying, “Respect people’s privacy and identity. Using someone’s likeness without permission can have serious consequences.”

Another user advised her, “Share all the handle directly to cyber cell and Mumbai police,” while another said, “Take action.” A user even noted, “It’s actually dangerous for all females.”

Celebrities who have spoken against deepfake

In recent times, several celebrities have raised their voice and expressed concerns about their deepfake content circulating online. Rashmika Mandanna, who fell prey to one such viral manipulated video of her, criticised the act, calling it extremely hurtful while pushing for urgent action against online misinformation.

Janhvi expressed her deep concern about her deepfake content, saying, “It gets circulated as if it’s something I’ve put out. That creates a certain kind of impression. If tomorrow I tell a director I’m not comfortable wearing something, someone can pull up those pictures and say, ‘But you’ve done this before.’ Even if they don’t say it, it makes you think,” she said. “It upsets me, of course. But I feel like I don’t have that much of a voice to complain,” she added.

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